Going Rogue.

Our friends from Sterling Bar & Eatery approached us to brand their new burger venture - Rogue Burger. The owners wanted the brand to have edge, so we set out to create something unique and eye-catching, destined to stand out on Wellington's busy Terrace.

We wanted to not only embody the ‘Rogue’ personality type, but to create a brand that was dynamic and able to evolve and transform depending on the context.

The result is a fun, versatile brand; playful at heart, but with an elegant style that complimented Sterling next door.

Branding Design